CITIZEN Brand Ambassador Naomi Osaka to Wear 4th New Eco-Drive Bluetooth Model in Cool Navy at Wimbledon 2019
A new portrait of Naomi Osaka,
one of the world’s top athletes in women’s tennis, wearing her stylish navy blue CITIZEN Eco Drive Bluetooth watch.
CITIZEN x Naomi Osaka – Be who you want to be is a perfect fit with CITIZEN’s brand statement: “Better Starts Now”
CITIZEN Eco-Drive Bluetooth BZ4000-07L
(4th model worn by Naomi Osaka at a Grand Slam tournament)
Naomi Osaka will be wearing a new model CITIZEN Eco-Drive Bluetooth*1 watch at Wimbledon 2019 (Monday, 1 July – Sunday, 14 July at the All England Lawn Tennis and Croquet Club). This new unisex model in cool navy blue features a Super Titanium™*2 case, making it incredibly lightweight and comfortable to wear. The design incorporating a stylish navy blue dial, matching watch band, and lightweight titanium case was inspired by Ms. Osaka’s energy and agility, as well as her cool confidence on court.
Since their launch in 2012, CITIZEN Eco-Drive Bluetooth watches have combined cutting-edge technology with beautiful designs, establishing their own position in the connected watch market. Revolutionary light-powered Eco-Drive technology frees wearers from the worry of having to recharge the watch. The intuitive interface of the CITIZEN smartphone app makes it easy to customize a range of settings, including alarms and time sync adjustment.
Since her appointment as CITIZEN Brand Ambassador in August 2018, Naomi Osaka has secured two Grand Slam women’s singles titles – at the 2018 US Open and the 2019 Australian Open – wearing her CITIZEN Eco-Drive Bluetooth watches. Tennis fans all over the world are looking forward to seeing her in action at Wimbledon 2019. CITIZEN continues to support Ms. Osaka, one of the world’s top women’s tennis players, in her pursuit of excellence and her dedication to her sport.
Five functions including Eco-Drive
1. Eco-Drive light-powered technology
2. Notifications for incoming calls, emails, and SNS messages via sound and hand movement
3. Smartphone search
4. Three alarm settings
5. Date and time synchronization
*Fifteen original sound options exclusive to the W410 model
[CITIZEN Watch App]
・ Features an easy-to-read white interface, includes battery charge meter
・ Connection display feature to confirm smartphone pairing at a glance
|Brand / Product name||CITIZEN / Eco-Drive Bluetooth W410|
|Retail Price||USD 700|
|Case/Band||Super Titanium™（Duratect DLC*3） / Urethane|
|Crystal||Sapphire glass with anti-reflection coating|
|Case Size||40.5mm / 10.7mm (Design specification only)|
|Specifications||Cal. W410 / light-powered Eco-Drive technology / Accuracy of ±15 seconds per month / Eco-Drive: runs for up to 4 years on a full charge with power save function / Bluetooth® (Time sync, call notifications, smartphone search, mail/SNS notifications, disconnect notification) Water Resistant to 5 BAR* Indicates the running time from a full charge until the charge runs out (without recharging). Approx. 1 year when paired with a smartphone/approx. 2 years 6 months when not paired with a smartphone.|
*Eco-Drive is CITIZEN’s proprietary technology that powers watches using any natural or artificial light source, eliminating the need to replace batteries. Certified as an Eco Mark product for the first time in the watch industry.
*2. Super Titanium™ is CITIZEN’s proprietary technology to treat solid titanium with surface hardening technology. It is at least five times harder than stainless steel, resistant to scratches, lightweight and gentle to the skin for comfortable wearing.
*3. Duratect is CITIZEN’s proprietary surface hardening technology that enhances the surface hardness of metals such as stainless steel and titanium, protecting watch bodies from scratches and damage. This technology offers excellent abrasion quality and maintains luster of metals for long periods of time. Duratect DLC achieves Vickers hardness of 1,000-1,400 Hv by coating an amorphous carbon hard film — mainly composed of carbon and hydrogen — on the surface of the material. (Vickers hardness of stainless is approximately 200Hv.)
- About Naomi Osaka
• Check out the latest information about Naomi Osaka as our Brand Ambassador on CITIZEN’s special website.
- About CITIZEN WATCH
* Eco-Drive, Super Titanium™, and Duratect are registered trademarks or trademarks of Citizen Watch Co., Ltd.
* All information contained within this News Release is accurate as of 27 Jun 2019.
* The availability and related information such as product code for the models featured in this site, may vary by market. If you would like to know more details, including the availability of these products in your area, please select your “Local Website” from our global site.