2017/04/18
CITIZEN BASELWORLD 2017 - CITIZEN “PROMASTER”
CITIZEN “PROMASTER” professional sports watches-master the Marine, Land, and Sky
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World’s first *1 light-powered watch for 1,000m saturation diving*2 Eco-Drive*3 Professional Diver 1000m Summer 2017 BN7020-09E USD 2,300 |
Altimeter that measures up to 10,000m Eco-Drive ALTICHRON Summer 2017 BN4044-15E USD 660 |
World’s fastest *4 GPS signal reception speed *5 in 3 seconds Eco-Drive SATELLITE WAVE GPS Summer 2017 CC9023-13X USD 1,650 |
For the climbing, diving, and aviation enthusiasts across the world, CITIZEN has detailed out the specific conditions and introduced 3 categories –MARINE, LAND, and SKY – to offer the ideal functions and specs for each scene.
The challenge for the professionals is not just pushing their physical but also their mental boundaries. This is why PROMASTER is equipped with high functionality, durability and safety with designs that exude confidence and class to drive them to go beyond their ‘imagination’.
GO BEYOND.
THE THREE VALUES
Functionality enabled by innovative technology to inspire people to push boundaries.
Durability to withstand extreme environment that gives people the confidence to take on new challenges.
Safety assured by elevated quality and specs that make PROMASTER the ideal partner for people who challenge their limits.
*1 As of February 2017, according to research by Citizen Watch Co., Ltd. |
*3 Eco-Drive is CITIZEN’ s proprietary technology that powers watches using any natural or artificial light source, eliminating the need to replace batteries. Certified as an Eco Mark product for the first time in the watch industry. |
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World’s first light-powered watch |
ISO *6 compliant―Light-powered technology “Eco-Drive” x Water resistance for 1,000m saturation diving.
The Eco-Drive Professional Diver 1000m is ISO compliant diver’s watch that can performs even in saturation diving environment. The escape valve set at 10 o’clock on the case side releases the helium gas that enters the watch during saturation diving to prevent any damage or rupture upon the movement.
There is no need for regular battery replacement thanks to the Eco-Drive technology. The Power Reserve Indicator tells divers the remaining battery charge so that they can enjoy diving worry free.
To achieve an even higher practical functionality, CITIZEN conducted verification and validation testing with cooperation of JAMSTEC *7 (Japan Agency for Marine-Earth Science and Technology), the research authority in Japan, to conduct a leak test and examine the effects of high water pressure to check waterproof performance in a high-pressure environment as well the dial visibility, and luminous features in deep waters.


3 key factors that cement the trust in the diver’s watch
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Culmination of the expert technologies that achieve high durability and water resistance function
A diver’s watch that performs with 1,000m saturation diving must not only pass the water resistance test, but also a test to keep performing for 15 days in a pressurized chamber that contains helium and oxygen or even 100% helium gas and then revert back to atmospheric pressure within 3 minutes after high-speed decompression. The pressure is an unimaginable 125 barometer which demands high durability and water resistance function. This is a world’s first as a light powered watch.
CITZEN’s proprietary titanium material, Super Titanium™*8 has various surface-hardening technology which is expertly used to offer the functions required for each of the parts to collectively achieve a robust surface finish. In order for the adjoining sections of the parts to also withstand the water pressure at 1,000 metres depth, we applied one of the hardening technology, “Duratect*9 MRK” to the case when parts like the crown tube and the escape valve tube were already in place, we bonded the individual components to the case at the atomic level to achieve a higher level of adhesion. (The technical name for the process is “solid phase diffusion bonding.”) The result was not just a tougher case surface, but durability capable of withstanding 1,000 metres of water pressure.
Inspired from the turban shell structure |
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The hardness of the shell comes from its brick structure which was reflected to the case side. The spiral structure of a turban shell gives the directional design to the bezel which is not simply an iconic design but functions as a way to intuitively inform the direction of the bezel. |
[Product Specification]
PROMASTER Eco-Drive Professional Diver1000m | |
Ref | BN7020-09E |
Launch | Summer 2017 |
Suggested Retail Price | USD2,300 |
Case/Band | Super Titanium (Duratect DLC + MRK + TIC) / Polyurethane |
Crystal | Sapphire Crystal (Anti-reflective coating) |
Dial Colour | Black |
Size | diameter 52.5mm / thickness 21.4mm *Design specification only |
Movement | Cal.J210 / Accuracy of ±15 seconds per month / Eco-Drive / Runs for about 1.5 years on full charge / Unidirection bezel / Bezel lock mechanism/ Calendar / Power reserve indicator *10/ 1000m water resistance (saturation diving) / Luminous (hands, index, bezel at 12 o’clock) |
Other | Band extension |
*6 ISO: International Organization for Standardization |
*9 Duratect is surface hardening technology exclusively developed by CITIZEN to maintain the luster and beautiful finish of watches. Treating materials such as titanium and stainless steel with this technology improves the hardness of the material’ s surface, making watch cases and bands resistant to scratches. |
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A light-powered watch with altimeter |
Introducing a new design from “Eco-Drive ALTICHRON,” equipped with the CITIZEN advanced technologies including altimeter that can measure up to 10,000 metres. The Eco-Drive ALTICHRON can measure far beyond any mountains around the world from -300metres (under sea level) to 10,000 metres.With all the information displayed in analogue rather than digital format, there is no need to switch away from the all-important time display to check altitude or orientation. It is designed for users to operate its functions intuitively by coding the hands colours that show time and other information and making the dial layout simple. This new “Eco-Drive ALTICHRON” with basic colour of black is designed as a chic watch that is perfect not only for outdoor but also for business scenes. The outdoor-style watch with the all-new design that looks great for any scene is the perfect addition to our proud collection. |
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[Product Specification]
PROMASTER Eco-Drive ALTICHRON | |
Ref | BN4044-15E |
Launch | Summer 2017 |
Projected Price | USD 660 |
Case/Band | Stainless steel / Polyurethane |
Crystal | Crystal (Anti-reflective coating) |
Dial Colour | Black |
Size | diameter 46.0mm / thickness 14.4mm *Design specification only |
Movement | Cal:J280 / Accuracy of ±15 seconds per month / Eco-Drive / Runs 11 months on full charge / Altimeter (-300m to 10,000m) / Electronic compass / Calendar / Power reserve indicator / WR200 / Luminous(hands+ index) |
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Pilot watch that receives time signal from GPS satellites |
A new face will join the premium model in the PROMASTER SKY category, the SATELLITE WAVE GPS. This is a multi-function model with dual-time display, chronograph function among other features. The design was inspired by the coordinate axis on radar screens and the airplane cockpit displays while the brown dial colour and the gold case brings out its iconic glamour. It features the light, scratch-resistant, kind-to-skin, and anti-corrosion Super Titanium™ case with a Duratect GOLD coating with its super-hardness of Hv1,100 – 1,500. The pilot watch with the essential timekeeping precision and other features that withstand challenging conditions welcomes the new model, expanding the world of SATELLITE WAVE GPS. |
![]() Duratect GOLD |
[Product Specification]
PROMASTER SATELLITE WAVE GPS | |
Ref | CC9023-13X |
Launch | Summer 2017 |
Projected Price | USD 1,650 |
Limited Number | 700 pcs |
Case/Band | Super Titanium(Duratect Gold) / Calf skin |
Crystal | Sapphire Crystal(anti-reflective coating) |
Dial Colour | Brown |
Size | diameter 47.1mm / thickness 14.6mm *Design specification only |
Movement | Cal: F900/Accuracy of ±5 seconds per month / Eco-Drive / Runs for about 1.5 years on full charge(5 years when power-save is on) /Satellite timekeeping system・Global positioning system・Auto time reception function /World Time in 40 Cities / Calendar / Power Reserve Function*11 / Dual Time Display Function / Chronograph of 1/20-seconds measurement for 24 hours / Alarm function /Power Reserve Indicator / Light-Level Indicator*12 / Perpetual Calendar/ Summer Time Function / WR200 / Luminous (hands/ index) |
*11 Power save function: When the light-powering stops in darkness, the hand automatically stops to save energy. Once light is detected, it resumes its function and automatically adjust to the correct time |
*12 Light-Level Indicator detects and displays the intensity of light striking the dial (which generates electricity to run the watch) in seven levels, allowing wearers to easily gauge the charge level in any given situation. |
- The final design and specifications are subject to change without notice.
- Eco-Drive, Super Titanium, Duratect, Perfex, and Light-Level Indicator are registered trademarks or trademarks of Citizen Watch Co., Ltd.
<About CITIZEN WATCH>
CITIZEN WATCH is a true manufacture d'horlogerie with a comprehensive manufacturing process that extends from creating a watch’ s individual components to its final assembly. The company operates in more than 130 countries around the world. Since its founding in 1918, CITIZEN have held the belief of “Better Starts Now” — that is, no matter who you are and what you do, it is always possible to make something better, and now is the time to start doing it. Sharing this belief, we have made watches, invented and improved technologies and explored the future of watches such as our proprietary light-powered Eco-Drive technology and state-of-the-art satellite-synchronised timekeeping.